Williams have announced a sponsorship agreement with PKN Orlen, a Polish fuel and energy company.
Polish fuel company PKN Orlen have signed on a major sponsor of the Williams team for 2019, accompanying the signing of Robert Kubica. It’s believed that the company are also responsible for providing a major chunk of the funding that helped Kubica to secure the seat.
The agreement will see PKN Orlen branding on the rear wing, nose, intakes and mirrors of the 2019 FW42 as well as logos on the driver’s helmets, team overalls and team kit around the paddock.
Daniel Obajtel, CEO and President of the Management Board of PKN Orlen said, “Cooperation between PKN Orlen and Williams Martini Racing starts a new era for motorsports in Poland, as well as building the global reach of our brand. It is worth remembering that ORLEN Group has assets in five countries in Europe and North America today. Our products are available in over 90 countries around the world. This means that we are looking for global communication channels to establish an international position.”
Involvement in Formula One racing is one of the most effective ways to promote our brand through sports sponsorship, and we are delighted to be entering the sport with Williams. With the team having just announced Robert Kubica as a race driver for 2019, the only Pole to have participated in Formula One, we want to accompany him on his journey back to the top.”
Claire Williams, Deputy Team Principal of Williams, said, “We are pleased to announce that PKN Orlen will partner Williams Martini Racing for the 2019 season. Williams stands for technology, innovation and top-class engineering, and these synergies with PKN Orlen will help drive our partnership forward.”